If you are new to the online marketing, it can be very confusing! When you search for ways to make money online, you'll find millions of pages, most of them full of outrageous, empty promises. In fact, like movie-trailers that are better than the movies themselves, ads for online money-making programs are usually better than the programs themselves. That's because they are designed to appeal to your emotions rather than common sense.
In reality, there is no free lunch when it comes to making money online. Marketing online has to make business sense, just like real-world offline business. There really isn't any difference between, say, selling chess sets, books or hair-care supplies online or offline - business is business.
Making money online always boils down to one of the following 4 business models:
Online Business Model #1: Selling Products
The most obvious online business model is selling products. You have a product to sell, customers go to your website and place an order for your product. You then deliver your product to the customer.
The products can be physical (such as clothes, toys, artwork, books, CDs) and digital (such as downloadable software, MP3s and e-books). Physical products are shipped to the customer, and digital products are downloaded by customers to their computers. eBay is probably the most famous method for using this business model.
Online Business Model #2: Selling Services
Many types of services can be done through the Internet, without face-to-face interaction. As the technology becomes more advanced, there are more and more things that can be done online.
Here are some examples of services that can be done over the computer: web design, graphic design, web hosting, email marketing, programming, training, consulting, writing, data entry, transcription.
Online Business Model #3: Affiliate Marketing
Affiliate marketers don't own any products or services for sale. Instead, they refer potential customers to other companies' products or services. If those referrals make a purchase, the affiliate marketer gets a commission.
Being an affiliate is the same as being a commission-based sales person in the offline world. With online MLM enjoying a 21st century renaissance, it is possible to earn commissions from a downline sales force as as well as through your own effort. This produces something called 'residual income'.
Online Business Model #4: Selling Advertising
This business model works in the same way as advertising in paper-based magazines and newspapers - if your website has readers, you can sell advertising space.
Advertising is how the "free websites" make money. If a website is full of free information and is not selling anything, chances are the owners are making money from advertisements.
As you can see, there is nothing "magic" about the Internet - it is just a medium of doing business. You make money by either selling something or by being the middleman in the sales transaction. Before you get involved with any online business opportunity, always make sure that it passes your "common sense" test.
My favorite business models are the model #2 and the model #3 - selling online services and building an affiliate sales force in the process
To duplicate my success, you need only one company and one inexpensive affiliate program: Global NPN
There you will find a complete suite of online products and services that you can both use and sell - along with a one-of-a-kind affiliate program that is both easy to understand and powerful.
Here's To YOUR Success!
Julie
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